• The 22 Immutable Laws Of Branding

Thorough and insightful, Elon Musk brings to life a technology industry that is rapidly and dramatically changing by examining the life of one of its most powerful and influential titans. A not so well known book but the book clearly does what it says, It gives you a solid understanding about how branding works, why it is different from marketing and how to build your product or service into a World-Class Brand. Even if the book is of only 192 pages, it has plenty of examples to support it laws and you will have a great time reading it.

• Screw It, Let's Do It: Lessons in Life and Business

Richard Branson is an iconic businessman. In Screw It, Let's Do It, he shares the secrets of his success and the invaluable lessons he has learned over the course of his remarkable career. As the world struggles with the twin problems of global recession and climate change, Richard explains why it is up to big companies like Virgin to lead the way in finding a more holistic and environmentally friendly approach to business. He also looks to the future and shares his plans for taking his business and his ideas to the next level.

A must read for everyone and you will definitely enjoy the book as it is rollercoaster of life and emotions that one goes through before success and while maintaining the success.

• The 4-Hour Work Week: Escape the 9-5, Live Anywhere and Join the New Rich

A quite untraditional book but true to its word. The author Timothy Ferris shares his experience about the corporate rat race, ever increasing work, shorter deadlines that trouble us all. He even goes ahead and defines what actually is meant to be rich and even how a common person can also achieve it.

• How Google Work

A great book which focuses on how to build your company filled by smart creatives and aim for success while quickly digesting failures. 

Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden's observation that 'it's what you learn after you know it all that counts'. As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption.The authors explain how the confluence of three seismic changes - the internet, mobile, and cloud computing - has shifted the balance of power from companies to consumers. The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub 'smart creatives'. The management maxims ('Consensus requires dissension', 'Exile knaves but fight for divas', 'Think 10X, not 10%') are illustrated with previously unreported anecdotes from Google's corporate history.'Back in 2010, Eric and I created an internal class for Google managers,' says Rosenberg. 'The class slides all read 'Google confidential' until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how it empowers employees to succeed.'

THIS ARE THE BOOKS WHICH I PERSONALLY THINK ARE WORTH READ FOR EVERYBODY. DO YOU THINK ANY OTHER BOOK MUST ALSO BE INCLUDED IN THE LIST. PLEASE FEEL FREE TO WRITE YOUR FAVOURITE AND MUST READ LIST IN THE COMMENT SECTION BELOW!

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